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Users will soon have a new feature that allows them to reduce the volume of artificial intelligence-produced media appearing in their timelines. This move comes as the platform announced that it presently contains more than 1 thousand million content made with AI.

Testing and Rollout

This change is undergoing trials over the next few weeks before a widespread release. This shift aligns with a surge in AI content, fueled by new AI video creators.

AI Content on Other Platforms

Recent reports that almost 10% of the quickest rising channels on a competing service primarily display clips produced artificially. A considerable share of this material is considered low-quality AI content, a label for poor-quality, factory-style content that is typically nonsensical or bizarre.

Our research shows that a lot of users enjoy content produced via AI tools, including computer-generated images to informative clips, and we want to give people the option to increase or decrease of that, according to their own choices,” said a platform representative.

AI on the Platform

TikTok announced that there are now 1.3 billion videos on its service identified as artificially created. In total, more than 100 mn videos are added to the app each day, making clips made by AI a minor part of its overall inventory.

How to Adjust Settings

Viewers will be in a position to reduce or increase the amount of artificial media they view by opening the “manage topic” option in the platform and choosing AI-made media. Additional categories that are already be controlled under the filter encompass current affairs, fashion, beauty, and dance.

Content Labeling and Policies

Its rules mandate creators to label lifelike artificially created content, and it forbids dangerous AI impersonations of celebrities or critical incidents. Any believable AI-generated clip that is not labeled can be removed under its community policies.

Furthermore, the service will now apply an “AI-made” tag to content produced via its own AI tools, or detected by an collaborative effort for spotting AI-generated material. This measure is aimed to stop users from trying to circumvent the labeling process.

AI Literacy Programs

TikTok is additionally establishing a $2m AI literacy fund for experts and groups to create learning resources about responsible artificial intelligence. This program will support non-profit groups dedicated to training coding and technology.

Moderation Strategy

TikTok has justified its safety measures, following controversy over plans to cut jobs for numerous review team members in the United Kingdom. It is expected to eliminate hundreds of positions in its content moderation division in its British office, with labor groups and internet security professionals voicing alarm that people are being substituted by automated systems.

A company official stated that staff-based oversight would remain essential, but automated tools can shield workers by removing the most graphic content prior to it is viewed by people. TikTok announced a 76% decrease in explicit and harmful content reviewed by human moderators over the last 12 months due to the use of its machine learning processes.

We believe it is crucial to integrate staff and AI to maintain a secure environment,” the official commented. “We’ll have people as involved in the system, but we also think it’s very important to minimize viewing of harmful content as swiftly, which is where a significant AI assistance is really helping us process content quickly.”